Partnerships

Partnerships

4 years ago
Since I’ve been on the sales end of the media world, I’ve been schooled in the concept of partnership.  “We don’t just want to run ads for you; we want to be your partner.”  Even now, owning a marketing agency, every single media company I deal with discusses the “partnership” they want to have with […]
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Bring Back The Payoff!

4 years ago
I was reading an article on national contesting..you know,“win $1,000 every hour,” with some kind of tag line (right now likely relating the pandemic).  As I started thinking about it, I realized what was missing in both the commentary and reality:   The Payoff. As I’ve been grinding on the treadmill lately, I’ve been exposed to […]
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Never Going Back to Normal

4 years ago
While on a Zoom networking call this morning, a participant made the comment that the whole Covid 19 “thing” was a hoax and it will be over soon and things will get back to normal. I have opinions on the first part of the statement, but I’m more interested in the “things will get back […]
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